Skip to content

Logo FREE SHIPPING ON ORDERS OVER $50

Search
  • Teams
    • UCF Knights UCF Knights
    • LSU Tigers LSU Tigers
    • Florida Gators Florida Gators
    • Tennessee Volunteers Tennessee Volunteers
    • Texas A&M Aggies Texas A&M Aggies
    • Indiana Hoosiers Indiana Hoosiers
  • Hats
    • Hat & Patch Combos Hat & Patch CombosCompleted Hat Kit
    • Centre Fit Centre FitSits Low, Classic Curved Brim
    • Prime Fit Prime FitStandard Height, Slightly Curved Brim
    • Rope Hats Rope HatsTaller, Slightly Curved Brim
    • Snapback SnapbackSits Tallest, Flat Brim
    • Boonie BoonieSun Hats
    • Beanies Beanies
    • Bundles Bundles
  • Patches
    • All Patches All Patches
    • New Curved Patches New Curved Patches
    • Sale V1. Flat Patches Sale V1. Flat Patches
    • LSU Tigers Patches LSU Tigers Patches
    • Tennessee Vols Patches Tennessee Vols Patches
  • Collections
    • USA Collection USA Collection
    • Dennis Friel Dennis Friel
    • Hat + Patch Combos Hat + Patch Combos
    • Curved Patches Curved Patches
  • How It Works
  • Contact
INIT BrandINIT Brand
  • Search
  • Login
  • Cart
    0 items 0
  • How It Works
  • Contact
Account
  • UCF Knights
  • LSU Tigers
  • University of Florida Shop Gators Hats Beanies and Swappable Hat Patches Florida Gators
  • Tennessee Volunteers
  • Texas A&M Aggies
  • Indiana Hoosiers
  • Hat & Patch Combos Hat & Patch Combos | Completed Hat Kit
  • Centre Fit Centre Fit | Sits Low, Classic Curved Brim
  • Prime Fit Prime Fit | Standard Height, Slightly Curved Brim
  • Rope Hats Rope Hats | Taller, Slightly Curved Brim
  • Snapback Snapback | Sits Tallest, Flat Brim
  • Boonie Boonie | Sun Hats
  • Beanies
  • Bundles Bundles
  • All Patches
  • New Curved Patches
  • Sale V1. Flat Patches Sale V1. Flat Patches
  • LSU Tigers Patches LSU Tigers Patches
  • Tennessee Vols Patches Tennessee Vols Patches
  • USA Collection
  • Dennis Friel Dennis Friel
  • Hat + Patch Combos
  • Curved Patches
0

Your cart is empty

Continue shopping

DENNIS FRIEL COLLECTION

View all
SALE
Dennis Friel V1. Hokusai Bluefin Hat PatchDennis Friel V1. Hokusai Bluefin Hat Patch
Dennis Friel V1. Hokusai Bluefin Hat Patch Sale price$5.99 Regular price$14.99
INIT Performance Slate Prime Rope HatINIT Performance Slate Prime Rope Hat
INIT Performance Slate Prime Rope Hat Sale price$39.99
SALE
Dennis Friel V1. Largemouth Bass Hat PatchDennis Friel V1. Largemouth Bass Hat Patch
Dennis Friel V1. Largemouth Bass Hat Patch Sale price$5.99 Regular price$14.99
INIT Performance Boonie Sun HatINIT Performance Boonie Sun Hat
INIT Performance Boonie Sun Hat Sale price$44.99
SALE
Dennis Friel V1. Southern Cross Hat PatchDennis Friel V1. Southern Cross Hat Patch
Dennis Friel V1. Southern Cross Hat Patch Sale price$5.99 Regular price$14.99
INIT Performance Boonie Sun HatINIT Performance Boonie Sun Hat
INIT Performance Boonie Sun Hat Sale price$44.99
SALE
Dennis Friel V1. Terminal Velocity Hat PatchDennis Friel V1. Terminal Velocity Hat Patch
Dennis Friel V1. Terminal Velocity Hat Patch Sale price$5.99 Regular price$14.99
INIT Daily Prime Trucker HatINIT Daily Prime Trucker Hat
INIT Daily Prime Trucker Hat Sale price$34.99
SALE
Dennis Friel V1. Black Cove Turtle Hat PatchDennis Friel V1. Black Cove Turtle Hat Patch
Dennis Friel V1. Black Cove Turtle Hat Patch Sale price$5.99 Regular price$14.99
INIT Performance White Prime Rope HatINIT Performance White Prime Rope Hat
INIT Performance White Prime Rope Hat Sale price$39.99
SALE
Dennis Friel V1. Dockmasters Hat PatchDennis Friel V1. Dockmasters Hat Patch
Dennis Friel V1. Dockmasters Hat Patch Sale price$5.99 Regular price$14.99
INIT Daily Centre Dad HatINIT Daily Centre Dad Hat
INIT Daily Centre Dad Hat Sale price$32.99
INIT Performance Prime HatINIT Performance Prime Hat
INIT Performance Prime Hat Sale price$34.99
INIT Performance Prime Trucker HatINIT Performance Prime Trucker Hat
INIT Performance Prime Trucker Hat Sale price$34.99
INIT Performance Centre HatINIT Performance Centre Hat
INIT Performance Centre Hat Sale price$34.99
INIT Performance Centre Trucker HatINIT Performance Centre Trucker Hat
INIT Performance Centre Trucker Hat Sale price$34.99
INIT Kids Comfort HatINIT Kids Comfort Hat
INIT Kids Comfort Hat Sale price$34.99
INIT Kids Comfort HatINIT Kids Comfort Hat
INIT Kids Comfort Hat Sale price$34.99
INIT Performance Black Snapback HatINIT Performance Black Snapback Hat
INIT Performance Black Snapback Hat Sale price$35.99
INIT Performance Grey Snapback HatINIT Performance Grey Snapback Hat
INIT Performance Grey Snapback Hat Sale price$35.99

GET INIT

Join the INIT club and get exclusive updates.

ABOUT

INIT is redefining collegiate headwear with a patent-pending interchangeable patch system built for versatility, individuality, and school pride. Your Hat Can Do More.

MENU

  • Shop All
  • Shipping Policy
  • About INIT
  • Contact Us
  • Return / Refund Policy

TEAM

  • UCF Knights
  • Tennessee Volunteers
  • LSU Tigers
  • American Express
  • Apple Pay
  • Diners Club
  • Discover
  • Google Pay
  • Mastercard
  • PayPal
  • Shop Pay
  • Visa

© 2026, INIT Brand. Powered by Shopify